Semantic Web

Structured Data for Google and Modern AI Models

With Schema.org in JSON-LD standard, we translate your offerings, company details and locations into a clear language that search engines and AI systems understand directly.

Why Schema.org Matters

Visibility Far Beyond Standard Search Results


Search engines crawl billions of web pages today. Those who provide their data in a structured format secure decisive advantages in Google Rich Results and AI assistants.

Schema.org Basic
CHF 550
One-time implementation

A solid foundation for Swiss businesses, practices and service providers.

  • LocalBusiness & Organization schema
  • Geocoordinates, address & contact data (NAP)
  • Opening hours & Swiss currency information
  • Validation with Google Rich Results Test
Request Basic Setup
Schema.org Advanced
CHF 1'190
Comprehensive Entity Architecture

Complete semantic connection of your products, services, professionals and knowledge content.

  • Custom Service & Offer schemas
  • FAQPage schema for enhanced search results
  • Person schema for founders, owners and therapists
  • Connections to Swiss registers & social profiles
  • Optimised for AI parsers (ChatGPT, Gemini, Perplexity)
Request Advanced Setup

// Example: Structured Data with Schema.org (JSON-LD)

{
  "@context": "https://schema.org",
  "@type": "ProfessionalService",
  "name": "VON FLÜE DIGITAL SOLUTIONS",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Sinserstrasse 65",
    "addressLocality": "Cham",
    "postalCode": "6330",
    "addressCountry": "CH"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 47.1821,
    "longitude": 8.4632
  },
  "telephone": "+41764722768",
  "url": "https://vonfluee-digital.ch"
}

Search engines and AI systems parse this code in milliseconds and clearly understand where your location is, what services you offer and how you can be contacted.

Frequently asked questions

Structured Data

What does structured data do?

It gives search systems additional machine-readable information about content and offerings. It does not replace clear visible content.

Is JSON-LD automatically useful for every website?

That depends on the content, entity and ongoing maintenance. Purpose, data sources and updating responsibilities should be clarified first.

Which information needs to stay current?

All included information must remain accurate and be updated when circumstances change. Unsupported statements do not belong in a schema.